By Suzanne Lynch, Director of Marketing and Development –
The Tennessee Arts Commission has developed a new brand. We launched a new logo and tagline at the statewide arts conference in late October and are happy to announce all our materials are now online for you to begin using, if you haven’t done so already.
We will be launching a new website in early spring. Meanwhile, our brand toolkit can be found here. On that page you will find links to the new logo, brand guidelines and updated specialty license plate advertising.
Our new logo has more flexibility so we hope it will be much easier to use. We have both vertical and horizontal options, as well as color options. If you need another alternative, please email Suzanne Lynch, Director of Marketing and Development.
We are excited to begin its rollout across all our communication channels. If you would like to learn more, a short video about the development of our brand is on our youtube channel.
Throughout 2015, we will be capturing stories about the arts in Tennessee as part of the branding campaign. Stay tuned for new opportunities to engage with us. We look forward to building stronger relationships with you.
We ask grantees to phase in our new logo into their communications by the end of 2015. If you have any questions or problems using the new brand, please let Suzanne know.