Brand Toolkit

Using the three stars of the Tennessee state flag, a unique shape conveys the message of how the arts bring us together. As the face of Tennessee Arts, the logo is a key element of the brand. It must be displayed consistently and properly. Please review the Commission brand guidelines for more information.

There are three logo options—the primary logo and a vertical and horizontal option. Each logo option contains a color and greyscale jpeg and four .eps versions (blue and green, blue and white (reverse), green and white (reverse) and greyscale) saved in a zipped folder. Choose the logo option you need on the right to select and download the logos.

If you need assistance or have questions, please contact Suzanne Lynch, 615-741-1703.


The primary logo has several color options to work within a variety of different communications. The preferred usage of the primary logo is the full-color version on a light background. The logo should be used in all communications where space is not limited. A greyscale version may be used when color is limited. A reverse variation in either blue or green can be used on a dark background. Other variations are available upon special request and as approved by the Director of Marketing and Development. If the logo will print smaller than .5” high, the tagline may be removed.

Select either .jpg below and save to your computer.

TNSTARS 1 TNSTARS 1

Download the zip file containing four .eps primary logos


Secondary logos are available in a vertical format. They should only be used when space is limited. The logos are available in the primary color combination, greyscale or reverse in either blue or green. If the logo will reprint smaller that .5” high, the tagline may be removed.

Select either .jpg below and save to your computer.

TNSTARS 1 TNSTARS 1

Download the zip folder containing 4 .eps  Vertical logos


Secondary logos are available in a horizontal format. They should only be used when space is limited. The logos are available in the primary color combination, greyscale or reverse in either blue or green. If the logo will print smaller than .5” high, the tagline may be removed.

Select either .jpg below and save to your computer.

Print

Print

Download the zip folder of 4 .eps Horizontal logos